Solidifying the marketing communications of Brazil's largest publishing house
Editora Abril was, for decades, the largest publishing house in Latin America. I've worked for 8+ years at the company, being Marketing Creative Lead for the last 3. My role was to direct a team of 16 people, between designers, writers, videomakers and producers. The team was responsible for all of the company creative assets for trade, retail, brand experience and producing material for more than 100 events per year. These are some of the artwork we created for marketing campaigns and events promoted by the company.